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Branding and Personalisation
Create a personalised shopping experience to enhance your brand. Let customers discover their favourite products through our digital innovations, and ensure a safer shopping experience with our revolutionary solutions.
Bring your brand to life
Interactive
Visual branding
Safe and healthy
Opinion piece
TOP 10 USEFUL METRICS
Why retail analytics make the difference
For all businesses, data is a game changer and, retail stores – both physical and online – are no exception. Data gives shop owners the head start to enhance their store’s performance. With the newest technology, using cameras featuring facial recognition and artificial intelligence, you can make significant improvements in many areas.
In this article, we will talk you through the most promising data you can use to get better insights and optimise your business significantly.
Three ways to engage customers more
Positioning your brand and products with LED displays
With in-store advertising still the main driver for retail businesses choosing digital displays, according to our latest research with our retail integration partners, creating content that stands out from the crowd, and draws people in, is imperative.
Large format LCD displays can deliver hard-hitting messaging and TV-style ads that bring product choices to life, while choosing a LED display can offer the opportunity to grow the crowd, with near endless possibilities. Here are three ways to engage customers more with LED displays…
Opinion piece
5 TRENDS TO FOLLOW - Challenge online shopping with new experiences
Looking for ways to reshape the shopping experience and keep ahead of the competition? At PPDS, we’re always looking for opportunities to support our customers in staying ahead of the latest trends and, in this article, we point out five new ways of innovating your store to keep up with the growing shift to online shopping.
Retail solutions
Our experience in shopping
Designed for retail
Getting real about seamless customer journeys and personal experiences.
Powered by Android
Android-powered Philips professional displays are fast, versatile and easy to navigate. All displays are optimised for native Android apps and you can install web apps directly to the display too. Automatic updates ensure apps stay up to date.
Multi-touch technology
Create a memorable interactive experience with up to 10 touchpoints at the same time. Perfect for collaborative and competitive applications, this display connects your audience with any content – making it ideal for education, public venues, corporate, hospitality, and retail settings. This multi-touch display is also enabled with automatic touch recognition and a HID compliant USB connector for true plug-and-play operation.
FailOver
From waiting room to meeting room, never show a blank screen. FailOver lets your Philips professional display switch automatically between primary and secondary inputs, ensuring that content keeps playing even if the primary source goes down. Simply set a list of alternative inputs to be sure your business is always on.
Versatile shapes and sizing
Ready to be installed in any landscape format with no limitations on size. Shape into corners or flow through a creative curve with bevelled edge options flexing to your design.
SmartPlayer
Turn your USB into a true cost-effective digital signage device. Simply save your content (video, audio, pictures) on your USB and plug into your display. Create your playlist and schedule your content via the on-screen menu, and enjoy your own playlists anytime, anywhere.
Smart Power
The backlight intensity can be controlled and pre-set by the system to reduce the power consumption by up to 50%, which saves substantially on energy costs.
Solutions focused on branding and personalisation
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